Revenue intelligence for established B2B businesses
Valuable companies may already be researching your business without making contact. DRIVER helps your sales team see and act on that interest sooner.
Company-level intelligence. Human-reviewed action.
Companies showing commercial interest
12worth reviewingThe invisible revenue problem
Businesses invest in attracting website traffic. Some visitors are valuable companies. Most leave without completing a form or making a call—and sales never knows they were there.
Marketing creates attention from potential buyers.
Decision-makers research services and return.
The opportunity disappears before an enquiry.
Invisible interest becomes invisible leakage.
The DRIVER outcome
One clear workflow from company-level interest to informed human action.
See which companies are researching your business.
Focus attention on the visitors with stronger commercial value and intent.
Put worthwhile opportunities in front of the right salespeople.
Let humans review the context and make the commercial conversation.
Understand the pipeline and revenue opportunities being influenced.
The business output
DRIVER turns company-level website activity into a concise commercial view that a sales team can review and act on.
Strong ICP alignment with repeated buying-intent behaviour.
Commercial benefits
See valuable B2B interest that traditional enquiry reporting misses.
Give sales a reason to review accounts while commercial interest is active.
Separate higher-value opportunities from ordinary website noise.
Create clearer visibility between marketing activity and sales action.
Reduce the chance that a valuable researching company disappears unnoticed.
Improve the commercial return from attention you are already paying to generate.
Who DRIVER is for
DRIVER is designed for established B2B businesses where a recovered customer or contract can justify decisive sales follow-up.
A commercially focused first step
Qualification comes before booking so both sides can use the conversation well.
Submit your business details.
Complete a DRIVER Discovery.
DOS reviews traffic, deal value and sales capacity.
DOS determines whether DRIVER is commercially suitable.
If suitable, DOS designs the first implementation phase.
DRIVER Discovery
This is a commercial qualification conversation—not a generic software demo. The details below help DOS assess fit before you select a Discovery time.
DRIVER questions
DRIVER is a B2B revenue intelligence service from Directive OS. It helps businesses identify companies showing interest through their website, prioritise the opportunities that matter and support timely human follow-up.
DRIVER is designed for established B2B businesses with meaningful website activity, higher-value customers or contracts, and a sales team able to act on qualified opportunities.
No. DRIVER is positioned around company-level visitor identification and does not claim to identify every anonymous individual visiting a website.
Relevant company activity is assessed for commercial fit and intent. Worthwhile opportunities can then be placed in front of the appropriate salesperson for human review and follow-up.
No. DRIVER improves visibility and prioritisation. People still decide whether to act, make contact, build trust and sell.
No. DRIVER and website rebuilding are separate DOS solutions. If a website is restricting revenue performance, DOS may recommend a Smart Revenue Website separately during Discovery.
Separate DOS solutions
These solutions are not included with DRIVER. They may be discussed only when they solve a clear commercial constraint.
Discuss during DiscoveryCapture, route and follow up valuable enquiries more consistently.
Give qualified website visitors a faster path to a useful conversation.
Remove website friction that is limiting qualified demand and conversion.
Your next opportunity
Make the invisible visible—then let your sales team decide what deserves action.
Book a DRIVER Discovery